Recommended reading 

A beautiful constraints
  • Constraints are positive not negative
  • When confronted with constraints the first stage you enter is the victim stage. With ambition step into the transformative stage
  • Don’t fall into your normal comfort zone or repeat old habits when faced with constraints
  • Ask propelling questions (answer with impossible answer)
  • Use your can-if mind ( we can-if we)
  • You have more sources of resources 
  • Creative ambition need emotional motivation 
  • Zero resources can lead to a fertile outcome ( think outside the box) 
  • Embrace a culture of constraints like Ikea, Nike, and Unilever.
  • Scarcity/abundance age in an infinite loop 
  • See constraints in a different light. 
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